Promoting “Made in Cameroon” Products

In line with the fight of the Inter-Patronal Grouping of Cameroon (Gicam) and the plea of Cameroonian parliamentarians for the promotion of “made in Cameroon” and economic patriotism, Cameroonian entrepreneur Ngeh Pamela finds the Nutrimaxx company.

The company produces cholesterol-free oil. Found in 2018 as a result of the health challenges a parent of the founder faces, she decided to produce coconut oil instead of importing it since that is the lone oil the patient is encouraged to consume. 

In 2018, Nutrimaxx has been operating on a small scale but after some years of testing in the field, she can produce about 10 liters of the oil and sometimes outsources from other suppliers when demand is higher.


Recently, in trying to get her product on the shelves of a supermarket, she is asked to get the product certified, and upon finding out how much certification costs, it is almost impossible for her to do that now given that the resources are not available.

Meanwhile, as part of Cameroon’s strategy to promote “made in Cameroon,” they aim to push Cameroonian products on the shelves of supermarkets but how effective is this when registering a product like that of Nutrimaxx is about 1 million?

Although disappointing, Pamela is not discouraged as she intends to expand her company to produce other cholesterol-free oils like sunflower oil, chia seed oil, and other oils with high medicinal values. 

It should be noted that, although the production and consumption of coconut oil are not very popular in Cameroon, it has the following health benefits:

  • Help in the reduction of cancer cells
  • Enhances insulin sensitivity and blood sugar management
  • Converts fats into energy and promotes weight loss
  • Aids in digestion
  • Prevents and treats urinary tract infections
  • Promotes healthier skin, nails, and hair
  • Clinical studies by the American Society for Nutrition have shown that the fats in coconut oil can help to prevent and treat diabetes, herpes, hepatitis, gallbladder disease, and cancer.

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